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Staff Directory
Kirk, Paul
Paul Kirk
- Title:
- Senior Associate Athletics Director for Strategic Communications
Primary media contact for: Admin.
- Email:
- Phone:
- 801-581-3511
Paul Kirk is in his seventh year with Utah Athletics in 2025-26 after being hired as associate athletics director for strategic communications in May 2019. Kirk, who was promoted to senior associate athletics director in 2021, joined the Utah staff after serving as associate A.D. for communications and media at Colorado State. He is the primary communications and media contact for Utah Athletics and oversees the areas of athletics communications and digital & creative media for Utah’s 19-sport Division I program.
Kirk is responsible for developing and implementing the athletics department’s overall external communications strategies to promote and advance the mission and image of Utah Athletics, and drive awareness for revenue-generating initiatives. In addition, Kirk has collaborated to lead the re-shaping of the department's content-creation and storytelling capabilities with the formation of a digital and creative media unit to streamline the department's creative content production and distribution. He also oversees the talent and content creation aspects of Utes Productions, established by Utah Athletics in 2024 to begin producing digital broadcasts for ESPN+ as part of its membership in the Big 12 Conference.
Prior to his tenure with the Utes, Kirk spent seven years at Colorado State. He joined the staff as director of media relations in 2012 and was promoted to assistant A.D. for communications in October 2014 and to associate A.D. for communications and media in June 2018. Kirk implemented and managed the Rams' overall athletics communications strategies and served as the spokesperson for the CSU Athletics Department while handling primary communications responsibilities for Colorado State's football program. During that time he also managed communications supporting the building and opening of CSU’s new on-campus football stadium, which hosted it first game in August 2017.
Kirk was the assistant athletics director for communications at Drake University from Feb. 2011 to July 2012. There he managed the Bulldogs' overall athletic communications strategies and handled publicity for the men's basketball and football teams, while serving as media coordinator for the annual Drake Relays. In that time he also served as the media relations lead for the 2011 and 2012 NCAA Outdoor Track & Field Championships, and led Drake's initiatives to extend the reach of its social media efforts and expand its use of video across all of its digital media platforms.
Kirk spent the previous three years (2008-11) as a partner with ProLink Sports, where his expertise centered on connecting professional athletes and organizations with community and charitable opportunities, as well as image and brand management, public relations, fan communication, speaking opportunities and appearances. ProLink's clients included Denver Broncos players Brian Dawkins and Lonie Paxton; former Broncos Ed McCaffrey, Rod Smith, Jake Plummer and John Lynch; the Denver Outlaws of Major League Lacrosse and the United Football League.
Prior to launching ProLink Sports in 2008, Kirk was instrumental in directing the media operations of the Denver Broncos, including the back-to-back World Championship seasons of 1997 and 1998. Kirk joined the Broncos in 1995 as a media relations assistant, was media relations manager from 1999-2002 and director of media relations from 2002-08. He was involved in all aspects of the team's public relations operation and produced the team's media guide for the majority of his years with the club.
Kirk began his career as an undergraduate at the University of Washington, working as a student assistant for Husky athletics in the sports information office. There his opportunities included game support for men's basketball, football and a variety of other sports, as well as day-to-day media relations operations for the Huskies' men's and women's tennis and softball teams.
Upon receiving his bachelor's degree in communications from Washington, Kirk accepted a graduate assistant position at Arizona State University. From 1993-95 he handled the sports information duties for the Sun Devils' men's and women's track and field, men's and women's cross-country, baseball, wrestling, volleyball and softball teams.
Kirk also served internships with the Seattle Seahawks and Arizona Cardinals and provided game-day assistance to the Seattle Sonics and Phoenix Suns.
A Seattle native, Kirk is a graduate of Skagway (Alaska) High School. He has three children, Samuel, Wilson and Grace.
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